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AI data licensing deals tracker

21 publicly reported deals in which AI companies paid for training data, newest first. Values are as reported by the source cited.

Last updated How we research

What the deals show

The largest public deals are with publishers and platforms that own huge archives. Reported values for company-level deals are far smaller, and most terms are never disclosed. Treat any total as a floor, and treat headline figures as the top of the market, not a guide to your price.

Key takeaways

  • We track 21 publicly reported AI data licensing deals from 2023 to 2026, each with a news or company source.
  • 9 of the 21 deals have a reported value. The rest were announced without financial terms.
  • The most active licensees are OpenAI (10 deals), Google (3 deals) and Meta (2 deals).
  • Reported values are as published by the source and are not confirmed by the parties unless stated.
DateData fromPaid byDataReported valueSource
Oct 2026A shut-down crypto startup (founder Keelan Miskell)Not named (sale brokered by SimpleClosure)Codebase, with workspace data from Google, Notion, Figma and Slack pendingReported in October 2026. MIT Technology Review said SimpleClosure's AssetHub had handled more than 150 deals, with 47% including code or data.About $25,000 for the codebase, with about $15,000 likely for workspace data (reported)MIT Technology Review, October 2026
Aug 2026Spirit Airlines (in bankruptcy)GoogleDe-identified business data including corporate email, with booking, transaction, refund and inflight sales records excludedThe consumer privacy ombudsman recommended approval on October 5, 2026. Court approval was pending at the time of reporting. micro1 filed a competing bid in September and Mercor was named as alternate bidder.$10 million winning auction bid (reported)The Next Web, October 2026
Dec 2025CNN, Fox News, Fox Sports, Le Monde Group, People Inc., The Daily Caller, The Washington Examiner and USA TodayMetaReal-time news content for answers in the Meta AI assistantCommercial data agreements for display with links to source articles. Training use not reported.UndisclosedTechCrunch, December 2025
Nov 2025People Inc. (formerly Dotdash Meredith)MicrosoftPublisher content through Microsoft's pay-per-use publisher content marketplace, with Copilot as first buyerAnnounced with IAC's third-quarter 2025 earnings. People Inc. is a launch partner in the marketplace.UndisclosedTechCrunch, November 2025
May 2025The New York TimesAmazonEditorial content including The Athletic and NYT Cooking, for AI model training and summaries in AlexaAnnounced in May 2025 without financial terms. The value was reported in July 2025.$20 million to $25 million a year (reported by The Wall Street Journal)Engadget, citing The Wall Street Journal, July 2025
Feb 2025Guardian Media GroupOpenAIGuardian reporting and archive journalism shown in ChatGPT as attributed summaries and extractsThe Guardian also agreed to roll out ChatGPT Enterprise internally.UndisclosedPress Gazette, February 2025
Jan 2025The Associated PressGoogleReal-time news feed for the Gemini appGoogle's first such deal with a news publisher, per the report. Training use not stated.UndisclosedAssociated Press via PBS NewsHour, January 2025
Nov 2024HarperCollinsMicrosoft (reported by Bloomberg, not confirmed by HarperCollins)Select nonfiction backlist titles for limited use in AI model training, three-year term, author opt-inReported November 2024. HarperCollins referred only to an undisclosed company. Payments do not count against author royalties.$5,000 per title, split equally between author and publisher (reported)Publishers Weekly, November 2024
Nov 2024Dotdash MeredithOpenAIContent from brands including Food and Wine, InStyle, Better Homes and Gardens, Lifewire and Investopedia, for training and display in ChatGPTThe figure covers the fixed component only, from public financial documents reviewed by Adweek. The partnership had already been announced before the figure was reported.At least $16 million a year (reported)Engadget, citing Adweek, November 2024
Oct 2024ReutersMetaReuters news content for answers in the Meta AI chatbotMulti-year deal first reported by Axios. Whether Meta can train models on the content was not reported.UndisclosedSiliconANGLE, citing Axios, October 2024
Aug 2024Condé NastOpenAIContent from Vogue, The New Yorker, Bon Appétit, Vanity Fair and Wired for display in ChatGPT and SearchGPTMulti-year license. The report does not mention model training.UndisclosedAxios, August 2024
Aug 2024WileyUndisclosed technology companiesAuthors' content for training large language modelsWiley confirmed authors could not opt out, per The Bookseller.$44 million expected from AI rights deals (reported)The Bookseller, August 2024
May 2024News CorpOpenAICurrent and archived content from The Wall Street Journal, MarketWatch, The Sun and other News Corp titles, for display in ChatGPT and model trainingNeither company disclosed terms.About $250 million over five years in cash and credits (reported by The Wall Street Journal)Engadget, citing The Wall Street Journal, May 2024
May 2024RedditOpenAIAccess to Reddit's data API for real-time, structured contentOpenAI also became a Reddit advertising partner.UndisclosedAssociated Press via News4JAX, May 2024
May 2024Informa (Taylor and Francis)MicrosoftAdvanced learning content and dataAcademic authors told The Bookseller in July 2024 that they had not been told about the deal.Initial data access fee of about $10 million, plus recurring payments over three years (reported)interactive investor, May 2024
May 2024Stack OverflowOpenAIOverflowAPI access to Stack Overflow community content, with attributionOpenAI said it would use OverflowAPI to improve model performance.UndisclosedIT Brief UK, May 2024
Apr 2024Financial TimesOpenAIFT journalism for ChatGPT answers, plus the FT archive for model trainingCovers the FT only, not other Nikkei titles.UndisclosedNieman Lab, April 2024
Feb 2024RedditGoogleReddit content for training AI modelsFirst reported by Reuters on February 22, 2024.About $60 million a year (reported by Reuters, citing one source)Reuters via Nieman Lab, February 2024
Dec 2023Axel SpringerOpenAIArticles from Politico, Business Insider, Bild and Die Welt for ChatGPT answers and building OpenAI's AI systemsThree-year deal. Bloomberg cited a person with direct knowledge.Tens of millions of euros (reported by Bloomberg)Bloomberg Law, December 2023
Jul 2023The Associated PressOpenAIPart of AP's text archive of news storiesThe price of the deal was not disclosed, per Fortune.UndisclosedFortune, July 2023
Jul 2023ShutterstockOpenAIImages, videos, music and associated metadataSix-year agreement expanding an existing partnership.UndisclosedTechCrunch, July 2023

You may reuse this table with a link to this page (CC BY 4.0). Know of a deal we have missed? Email hello@sellmydatatoai.net with a source.

For buyers' published payout ranges by industry and pricing units by data type alongside these deal values, see the AI data price index.

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