Troveo vs SellMyData: how their terms compare
By Gareth HoyleLast updated How we research
In short
Troveo suits companies that want revenue shared on every sale rather than a single payment, and SellMyData suits companies of any headcount that want to pay a commission only when a sale closes. Troveo charges no fees and shares revenue on every sale. SellMyData takes a commission when a sale closes and targets payment within 7 days.
Key takeaways
- Troveo is a licensing agent, and SellMyData is a data broker.
- Published payout at Troveo: Typical full-company deals start at six figures.
- Published payout at SellMyData: Not published.
- Troveo publishes 5 of the 6 terms compared here, and SellMyData publishes 4.
- Facts were checked on each company's own pages in November 2026.
How do Troveo and SellMyData compare?
The table sets each company's published terms side by side, copied from our profiles. "Not published" means the company's own pages do not say.
| Term | Troveo | SellMyData |
|---|---|---|
| Type | Licensing agent | Data broker |
| What it buys | Licenses data from chat, email, documents, work and knowledge tools, CRM, finance, and data and code platforms | Messages, code, documents, records and tasks from tools such as Slack, Teams, Gmail, GitHub, Jira, Drive, Notion, Salesforce, HubSpot, QuickBooks and Zendesk |
| Published payout | Typical full-company deals start at six figures. More than $20 million paid to licensors to date (Troveo figure) | Not published. Price set by data type, volume, years of history and lab demand, and approved by the seller |
| Size requirement | Not published. Its estimator uses headcount (20 to 1,000 or more) and years trading (under 3 to 15 or more) | No minimum headcount |
| Exclusivity | Time-limited and has to be earned, with exit terms in the agreement | Not published |
| Fee to seller | None. No fees, setup costs or deductions from payouts | Nothing upfront. Commission when a sale closes (rate not published) |
| Payment timing | Revenue share on every sale. Timing set in the agreement, not published | Target of 7 days after a sale closes |
| Facts checked | November 2026 | November 2026 |
Published payouts are ceilings or estimates, not quotes.
Who are Troveo and SellMyData?
Licensing agent
Troveo
Troveo is a licensing agent that licenses company data to AI buyers on the seller's behalf and shares revenue on every sale rather than paying once. Its business data page reports more than $20 million paid to licensors and more than 40 active buyers, says full-company deals start at six figures, charges no fees and asks for time-limited exclusivity.
Data broker
SellMyData
SellMyData is a broker that de-identifies company data and sells it to AI labs, describing itself as the exchange for AI training data. It sets no minimum headcount, charges nothing upfront, takes a commission only when a sale closes, lets sellers approve every buyer and term, and targets payment within 7 days of a sale closing.
Which fits you, Troveo or SellMyData?
The right fit between Troveo and SellMyData depends on your records and the terms you need. We do not rank either company, and each point below comes from its published facts.
Troveo may suit you if
- you want a revenue share on every sale rather than a one-off payment
- you want no fees, setup costs or deductions from payouts
- you can accept time-limited exclusivity, with exit terms in the agreement
SellMyData may suit you if
- you have no minimum headcount to meet
- you prefer to pay nothing upfront and a commission only when a sale closes
- you want a target of payment within 7 days of a sale closing
Terms to ask about
Troveo does not publish its size requirement. SellMyData does not publish its payout or exclusivity terms. Ask each company for these terms in writing before you share a sample.
Comparing offers?
Published payouts are ceilings, not quotes. We can put your records in front of several vetted buyers and compare offers on the same terms. Get a free valuation.
Frequently asked questions
What do Troveo and SellMyData pay for data?
What size of company do Troveo and SellMyData look for?
Do Troveo and SellMyData charge sellers a fee or require exclusivity?
When do Troveo and SellMyData pay sellers?
Related comparisons
Sources
- Business data, Troveo, accessed November 2026
- SellMyData homepage and FAQ, SellMyData, accessed November 2026